SHAHFREEN ELAVIA

Senior Public Relations Manager
shahfreen@voxinternational.com

Shahfreen is a communications professional with 10 years of progressive experience in media relations, social media and digital marketing.

Shahfreen is the Senior Public Relations Manager at VoX International. Prior to VoX International she managed the national PR and marketing activities in Canada for San Francisco, West Hollywood and Maryland.

Shahfreen has extensive experience in working closely with trade and consumer media in pitching and developing stories, organizing press conferences, fielding interview requests and coordinating events and press trips. She has developed close relationships with the Canadian media and has knowledge of the Canadian market.

Before immigrating to Canada, she managed media relations at Indiva Marketing in India, a market leader, where she was instrumental in working with an expanding repertoire of international clients to execute public relations strategies, realizing objectives and ensuring coverage targets are met within budget. Her roster of clients included luxury hotel including One and Only resorts, Atlantis The Palm Dubai, the Mandarin Oriental Group and St. Mortiz, Switzerland.  She also worked on project accounts in the field of Real Estate, Philanthropy and Business.

Shahfreen is a member of a member of TMAC member (Travel Media Association of Canada). Shahfreen has completed her Bachelors in English Literature and a Post Graduate Diploma in Media, Advertising and Events.